Call David at 816-463-4003
STREET TEAM fan initiatives thread
This thread is for the positive discussion of the man and his music and of what we do to support him, and for the celebration of his (and sometimes our) accomplishments.
Primary objective: Promote him and his music so more people will hear his music and have the opportunity to become fans. We know how great he is. The trick is to get his music heard by more people so they have the opportunity to realize how great he is.
SOME SUPPORT GUIDELINES
Let your 'voice' be heard! Your opinion is just as valid as that of any other music fan. People in the industry are looking for indications as to the popularity of an artist. Radio stations want to play music that people want to hear. Web Sites want to post articles about artists that people are interested in reading about. Streaming services want to know what music to recommend to their users based on the listener's other preferences. Let's help them recognize that we are interested!
STREAMING. We listen to his music all the time. But if we never use a streaming service like Spotify TBTB are not seeing that interest! These streaming services are a great way for us to listen to other music we like without having to purchase it and for us to find new music we might not have discovered otherwise. Likewise these services are a great way for others to discover David's music. The more we use them and include Cook music among the songs we play, the more opportunities for others to be introduced to his music.
SCROBBLING. Scrobbling is probably the EASIEST thing we can do to support him. Just set it up and your music you play will immediately be counted in the last.FM statistics. This data is used by people in the industry as an indicator of interest in an artist. It is also a tool for other listeners to discover new music. The more we play his music the more likely it is that others will notice our profiles and try out his music or have his music recommended to them by last.FM based on other artists they listen to.
FB LIKES/COMMENTS/TWEETING If we read a positive article and we like it but do not "FB like it," or post a comment, or tweet it, how can the site measure how many readers liked the article? This can be particularly important for local radio station sites which carry articles since there are fewer fans that will find the article on that site or be following that particular FB or twitter account.
SEARCHES. We are a very effective community in that we feel we can count on any new information about him quickly being posted here or at other sites where we regularly go for Cook information. But if we just rely on other fans to post links and we never search for information ourselves then TPTB do not accurately see that interest. The site hosting an article measures the hits. But that interest will not be indicated in internet search statistics that are visible to anyone in the industry. It is also important that we search for information about him on our local radio sites and read articles there so our local entertainment outlets can see that interest.
REQUESTING. Our local stations get song requests all the time. Some of those request should be from us! Most stations now have text numbers for sending them requests. Most stations also have twitter accounts and FaceBook pages we can follow.
Do not think your contribution does not matter if your are not a power spinner/voter/requester!
The power spinners/voters/requesters are awesome! Street Teams supports any fan contributing as much as they want to whichever initiatives they prefer. But an objective of Street Teams is to get more people involved! All of our contributions are important. Also in many cases the number of different listeners or IP addresses is also tracked. Sites like last.FM and youtube keep stats on the number of different listeners are playing a song as well as how much it is being played. Any web site can easily track the number of different IP addresses that is giving them hits so while power voters might give him a win in a poll (which is awesome) the site can also be counting how many different IP addresses registered at least one vote.
The golden rule when commenting is to BE POSITIVE.
I come at this recommendation from the standpoint of a fan who has more than once posted something non-positive in reaction to another poster and then almost immediately regretted it. We should keep in mind that our artist is a particularly gracious and diplomatic man who seems to never say anything negative publicly about another. When commenting as Cook fans it is always best to keep that in mind.
Some guidelines for effective comments:
* We almost never can go wrong with honest positive comments about him, his music, and why we like him. (Unless perhaps if we end up spamming an article with too many similar comments or are otherwise going a bit OTT in our praise of him.)
* Reactions to perceived negative or unfair comments should be avoided or should take the form of an alternative POSITIVE comment. We should keep in mind that our real 'audience' is fair minded readers of the site we are on. Most bloggers or commenters that ruffle our feathers are doing it to aggravate us and are not going to be swayed if we debate them directly. If they are open minded then they have the same opportunity as any other reader to be swayed by our alternate, positive, supportive posts. As an example: If someone posts "all his music sounds the same," then instead of debating that poster we can take it as an opportunity to instead post a different comment about how we like how diverse his music is and give examples. In that way other readers might see our positive and helpful comment and be prompted to check out some of that music for themselves.
* If there are to be any comments about voting or the hit count for a video, they should be positive comments about the song/video/artist. Unless it truly is a site only for (Idol) fans then most comments about the fan communities will just turn off anyone who is just checking out the music and is not interested in fan wars. We should consider our 'audience' is anyone reading who is open to gaining a positive impression of him and his music.
* Don't mention another artist unless it is to make a POSITIVE comment about them.
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Useful Links including requesting, streaming, voting links:
General streaming and voting: